The Christian Media Marketing Podcast, hosted by Jon Ralls of Kavanah Media, is a leading podcast in the Christian Digital Marketing industry. Whether you need help with your digital marketing strategies, marketing campaign management, or simply to stay up to date in the constantly changing social media marketing landscape, this podcast is for you.

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About the Host - Jon Ralls

Jon is the founder of Kavanah Media, a full service Christian digital marketing agency specializing in social media ad management, search engine marketing, and more! He has been working with clients and students for the last 15 years in the Communications and Media Industries. After spending almost a decade working and living overseas in Taiwan, he and his team are working with clients from all around the world.

Follow Kavanah Media online for the most up-to-date news surrounding Christian Digital Marketing.

Facebook: https://facebook.com/kavanahmedia/

Twitter: https://twitter.com/KavanahMedia

LinkedIn: https://linkedin.com/company/kavanahmedia


 

Episode 141 - Using Google Tag Manager To Set Up Specific Events

In this podcast and video, Jon will bring on Allen from the Kavanah Media team, to help show how to use Google Tag Manager to create specific events that will show up within Google Analytics 4. If you are using Bible Downloads, Buttons, or different types of Call to Action items, this training is for you. 

To see the training on video, click on this link: https://youtu.be/cethB_13YnE


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Episode 140 - How To Build Audiences & Segments In Google Analytics 4

In this episode, Jon will share two different ways to build audiences within Google Analytics 4. These audiences and/or segments can be used for remarketing and better understanding your website visitors.

Click on this link to watch the video: https://youtu.be/oVlHZP7BH4U


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Episode 139 - Google Analytics 4 Users and Events

In this episode, Jon will begin to look at the different ways that Google Analytics 4 can be used to better understand your audience. He will also address the changes within Facebook Targeting and the current issue with GDPR and legal threats.

To watch this episode, click on the link below:

https://youtu.be/T7OC5b7A_Os


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Episode 138 - The new targeting objectives within Meta's Facebook and Instagram Ads

In this episode, Jon will walk through the new, streamlined ad objectives that are now available within Facebook and Instagram ads.

To watch the training, click on this link:

https://youtu.be/dZSjKlibK4E


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