Christian Media Marketing Podcast

The Christian Media Marketing Podcast, hosted by Jon Ralls of Kavanah Media, is a leading podcast in the Christian Digital Marketing industry. Whether you need help with your digital marketing strategies, marketing campaign management, or simply to stay up to date in the constantly changing social media marketing landscape, this podcast is for you.

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About the Host - Jon Ralls

Jon is the founder of Kavanah Media, a full service Christian digital marketing agency specializing in social media ad management, search engine marketing, and more! He has been working with clients and students for the last 15 years in the Communications and Media Industries. After spending almost a decade working and living overseas in Taiwan, he and his team are working with clients from all around the world.

Follow Kavanah Media online for the most up-to-date news surrounding Christian Digital Marketing.

Facebook: https://facebook.com/kavanahmedia/

Twitter: https://twitter.com/KavanahMedia

LinkedIn: https://linkedin.com/company/kavanahmedia

Episode 190 - Marketing Ad Principles and Thoughts

by Kavanah Media

In this episode, Jon will share several thoughts and principles that he and the Kavanah team have learned from running thousands of ads on different channels.

To watch this training, go to: https://youtu.be/2ciDHepfL-A

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Episode 189 - How To Add Pages, Ad Accounts, & Partners To Your Meta Business Account

by Kavanah Media

In this episode, Jon will share and show how to add an already existing page or ad account to your Meta Business account. He will also show how you can add a partner (like Kavanah) to your account so as to share assets and access.

To watch this training, click here: https://youtu.be/wlnhcKxaUuA

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Episode 188 - How To Create A Meta Business & Ad Account (2023)

by Kavanah Media

In this episode, Jon is going to walk you through the process of setting up a new Meta business and ad account. With all of the changes happening within Meta, it is good to make sure that the "how" of doing it all is current and correct.

To watch this training, go to: https://youtu.be/xcQKC9v45eA

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Episode 187 - How To Set Up Facebook Conversion Events Part 2

by Kavanah Media

In this second part of two series, Jon will show how to use Google Tag Manager, Facebook Event Manager, and the Facebook Pixel to be able to record button clicks, and custom conversions events from your website. This is helpful for retargeting purposes and to better understand what people are doing once they leave your ad and come to your website.

To watch this training, click here: https://youtu.be/9pk1EipiHVA

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Episode 186 - How To Set Up Facebook Conversion Events Part 1

by Kavanah Media

In this first of two part series, Jon will show how to use Google Tag Manager, REGEX, and the Facebook Pixel to be able to record specific events on your website. This is helpful for retargeting purposes.

To watch this training, click here: https://youtu.be/k63iB1y3TEk

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