Christian Media Marketing Podcast

The Christian Media Marketing Podcast, hosted by Jon Ralls of Kavanah Media, is a leading podcast in the Christian Digital Marketing industry. Whether you need help with your digital marketing strategies, marketing campaign management, or simply to stay up to date in the constantly changing social media marketing landscape, this podcast is for you.

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About the Host - Jon Ralls

Jon is the founder of Kavanah Media, a full service Christian digital marketing agency specializing in social media ad management, search engine marketing, and more! He has been working with clients and students for the last 15 years in the Communications and Media Industries. After spending almost a decade working and living overseas in Taiwan, he and his team are working with clients from all around the world.

Follow Kavanah Media online for the most up-to-date news surrounding Christian Digital Marketing.

Facebook: https://facebook.com/kavanahmedia/

Twitter: https://twitter.com/KavanahMedia

LinkedIn: https://linkedin.com/company/kavanahmedia

Episode 195 - How To Use Google Tag Manager With Meta Pixel Events To Create High Quality Audiences.

by Kavanah Media

In this episode, Jon will demonstrate how to create an special audience of website visitors to be able to retarget within Meta. Using scroll depth, time on page, etc. you can create High Quality Events that will then use the "Sales" objective within Meta.

To watch this training, go to: https://youtu.be/9P4RHoPeOBU

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Episode 194 - How To Create Custom Audiences In Meta (Part 1)

by Kavanah Media

In this episode, Jon will share several ways to create custom (and lookalike) audiences within the Meta Ads Platform.

To watch this training video, click here: https://youtu.be/voaRhDUg93c

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Episode 193 - Section 230 & Social Media Laws

by Kavanah Media

In this episode, Jon will address how the legal framework and protections of different social media companies are being challenged. The ramifications of potential law changes, algorithm changes, as well as what we can do to keep using these tools for God's Kingdom are addressed.

To watch this training, go to: https://youtu.be/vD9htSSdMX8

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Episode 192 - How To Create A Messaging Ad Within Meta (2023)

by Kavanah Media

In this episode, Jon will demonstrate the steps needed to create a messaging ad within the new, Meta Ads Manager.

To watch this training, click here: https://youtu.be/PtOpgm3HKB8

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Episode 191 - New Meta Ad Options & Objectives

by Kavanah Media

In this training, Jon will start a 2 part video series on creating Meta ads. With new objectives and options, much has changed in Meta Ads creation, and this training will explain the new objectives and "Reach and Frequency" option.

To watch the training, go to: https://youtu.be/asgfKQL6JzI

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