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Episode 96 - Phases Within The Media To Movements Training

In this episode, you will hear about the different phases and trainings available through the Media to Movements team. We will look through the different parts of what we see are the critical roles, trainings, and resources that can help a team implement and have success using media for an end-to-end (online to offline) strategy. 

 


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Episode 95 - Facebook Analytics, Google Smart Ads, & Google Insights

In this episode, you will learn about

1. Facebook Analytics tool. It is shutting down, so what does that mean for your ministry.

2. Google Smart Ads. Are they good for what you wanting to do?

3. Google Insights. Learn how you can see the latest trends and suggestions for your Google Ads.


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Episode 94 - Instagram Ads

In this episode, we will be talking about Instagram ads. We will look at:

1. Story Ads

2. Photo Ads

3. Video Ads

4. Carousel Ads

And information about hashtags and more.


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Episode 93 - How To Use Keywords And Do Research On Your Target Persona's Words

In this episode, we will look at different tools that can be used to discover keywords and phrases that your target audience is using. 

We look at:

Google Trends

Facebook Audience Insights

Twitter Search

Google Ads Keyword Planner

And More!


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Episode 92 - How To Tell What Kind Of Ads Others Are Running

In this episode, you will learn how to see what ads others are running. 

1. Learn what phrases and creatives they are using

2. List other pages in the Insights section of "Pages To Watch" to see how their engagement and other variables are. 


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