Weekly Marketing Rundown - October 20th, 2023
Hi everyone,
In this week's edition of Kavanah Media's Weekly Marketing Rundown, we'll talk about a new budget feature for Meta ads, cultural moments ads on YouTube, and more. Let's dive in.
Meta Announces Budget Scheduling for Ads Manager
Meta has begun rolling out testing this week for budget scheduling, a long-await...
In this first of two part series, Jon will show how to use Google Tag Manager, REGEX, and the Facebook Pixel to be able to record specific events on your website. This is helpful for retargeting purposes.
To watch this training, click here: https://youtu.be/k63iB1y3TEk
In this second part of two series, Jon will show how to use Google Tag Manager, Facebook Event Manager, and the Facebook Pixel to be able to record button clicks, and custom conversions events from your website. This is helpful for retargeting purposes and to better understand what people are doing once they leave your ad and come to your website.
To watch this training, click here: https://...
In this training, Jon will start a 2 part video series on creating Meta ads. With new objectives and options, much has changed in Meta Ads creation, and this training will explain the new objectives and "Reach and Frequency" option.
To watch the training, go to: https://youtu.be/asgfKQL6JzI
In this episode, Jon will demonstrate the steps needed to create a messaging ad within the new, Meta Ads Manager.
To watch this training, click here: https://youtu.be/PtOpgm3HKB8
In this episode, Jon will be introducing Joel Overstreet who is one of the newest additions to the Kavanah team. Joel is super talented, a creative, and 95% deaf. We are excited to introduce him and how he is allowing God to use him to help change the world.
To watch this interview, go here: https://youtu.be/Ckm0PEOKRqA
In this episode, Jon will share some new ad examples and campaigns from different partners around the world. We hope that these examples can be a help to your digital engagement efforts. To view them and download, go to https://kavanahmedia.com/ad-resources
To watch this training, go to: https://youtu.be/XkgQSv0Fw60
In this episode, Jon will demonstrate how to use chatgpt to create marketing ideas, and a 20 second video script for an ad.
To watch this training, go here: https://youtu.be/E83EbeAn0V8
In this episode, Jon will be sharing about several new WhatsApp features that are now available. One of them will be a game changer for small ministries and teams of responders.
To watch this episode, click here: https://youtu.be/_Ik6lfvQY0o
In this episode, Jon will share his heart after seeing his mom for the last time before she passed a few hours later. The Gospel messages that is shared through media and marketing matters for eternity. Heaven and Hell are real and should drive all that we do.
To watch this training, go here: https://youtu.be/ucAs2h4HkGA