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Episode 3 - Important Metrics To Be Monitoring When Running An Ad Campaign

On the show today you'll learn: -Key Objectives When Creating Content -What Metrics You Should Be Monitoring When Running An Ad Campaign -What Different Metrics Are Including Relevance, Clicks, Conversions Rate, Frequency, and more -What To Do About Ad Fatigue

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Episode 7 - Why A Follow-Up System Is Important

On The Show Today You Will: - Meet Chris, who is one of the lead developers and designers of a follow-up system called "Disciple Tools" - Learn why follow-up systems are important - Why Disciple Tools was created - What security thoughts have gone into this follow-up system To know more about Disciple Tools, you can go to https://disciple.tools

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Episode 13 - 7 FREE Tools To Help You Find Content & Know Your Audience

On The Show Today You Will: - Learn about 7 (actually 8) FREE tools to help find content - Twitter - Feedly.com - Reddit - Apple News - Google Trends - Google Ads Keyword Planner - Quora - Flipboard

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Episode 25 - Changes Happening Within Facebook Messenger & Other Answers To Listener Questions

In This Episode, You Will Learn 1. Changes Happening To Facebook Messenger 2. What the 24 and 1 Rule Is and How It Is Changing 3. Why Site Speed Is Important And What I Recommend 4. Accountability Questions Within A Media Followup System

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Episode 33 - Understanding Different Objectives Within Facebook and Instagram

In This Episode You Will Learn: 1. Why Multiple Touches Are Important In Marketing 2. What Different Objectives Are Available Within Facebook and Instagram 3. How To Pick An Objective 4. New, Free Facebook Marketing Course Available On Kavanah Media 5. An Invitation To A Hand-On Training In Taiwan

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Episode 59 - How To Build A Custom Audience From Private Messages OR A Chatbot

In This Episode You Will Learn How To: 1. Create A Custom Audience Of Those Who Have Private Messaged You 2. How To Export Your ManyChat Audience In To Facebook To Create A Custom Audience

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Episode 81 - How To Look Back And Look Forward In Your Social Media Marketing

In this episode, you will 1. Learn about how to look at your past year's efforts 2. Learn about how to observe what is working, what is not working, and what is changing. 3. Learn about how to plan, prepare, pursue, get perspective, and pivot if needed 4. Hear about the new show that will be starting soon

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Episode 102 - Link Click Through AND Outbound Link Clicks Explained

In this episode, you will learn 1. How things are changing in the pixel and analytics world 2. What is the link click through rate 3. What is the outbound link click through rate and how to find it

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Episode 109 - A Personal Message And Prayer For You

In this episode, you will hear Jon's heart and prayer for you who are working in the world to make Jesus famous. It is our prayer that you are encouraged to continue the struggle and know that you are not alone.

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Episode 137 - Major Changes In Facebook Targeting

In this episode, Jon will address the major changes happening within Facebook's ad targeting and what you can do right away to prepare. To watch the video recording of this episode with screen examples, click here: https://youtu.be/KxIPRELiMwY

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